TV Guide

FIFA Women’s World Cup a smash hit

The Matildas’ opening match against Ireland in the FIFA Women’s World Cup 2023™ was an out-of-the-park hit with viewers, reaching 4.88 million people across the screens of the Seven Network.

The tense game, which saw the much-loved Matildas triumph over Ireland 1-0 in front of a sold-out crowd of 76,000 at Stadium Australia, attracted an average audience of 1.93 million - 1.74 million national broadcast audience on Seven (including 1.23 million in the capital cities), plus another 184,000 viewers on 7plus.

The game peaked at 2.28 million viewers and dominated its broadcast timeslot, scoring a 47.6% commercial audience share in total people, 53.9% in 25 to 54s and 57.8% in 16 to 39s.

From 20 July to 20 August, 15 key matches in the FIFA Women’s World Cup 2023™ - including the two opening day matches, two Quarterfinals, both Semi-Finals and the Final, plus every Matildas game - will be seen on Seven, hosted by 7SPORT anchor Mel McLaughlin and broadcasting icon Bruce McAvaney.

In addition to hosting matches, Mel McLaughlin will present a daily Highlights program, to air 2.00pm (check local listings) each day of the competition on Channel 7 and 7plus.

Stream replays of all Matildas matches on demand on 7plus, as well as bonus content including athlete interviews and feature stories. has also set up a dedicated FIFA Women’s World Cup 2023™ hub for breaking news, live match statistics, match scheduling and broadcast information.

FIFA Women’s World Cup 2023™Live and free on Seven and 7plus

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